Tag: Australia
Australian Smartphone Usage On The Rise
22nd May
We’ve heard a lot from Google in the Australian media over the last few weeks, as a result of the global research they’ve carried out with IPSOS in Q1 called Our Mobile Planet. With a base of only 1000 respondents, the broader population findings are a little shaky, but the usage & behavioural analysis is probably representative of the Australian smartphone-using population.
Australian agencies ‘surprising lack of urgency’ for mobile
16th May
An article in Mumbrella today has revealed data from a new report from Google focussing on Australian smartphone usage. According to Mumbrella, Google’s head of mobile advertising in Australia Jason Pellegrinio has identified to two key trends in the Australian market.
Exploring our Future Mobile Life
4th May
Research Company TNS has released a report called How Mobile Raises the Bar For Brand Comms.
