Targeting the New Screens in Our Lives


Category: Featured


10 Tips for Mobile Campaign Site Success

Posted by Emily Rogers (Freeman) in Blog, Featured. 2 comments
10 Tips for Mobile Campaign Site Success

10th August

With higher cut-through than conventional online ads, mobile offers brilliant opportunities for marketers. Andrew Jacobs identifies his top tips to ensure your next mobile campaign is a success.



Android Market Share Overtakes iOS in Australia for Q1 2012

Posted by Emily Rogers (Freeman) in Blog, Featured. No Comments
Android Market Share Overtakes iOS in Australia for Q1 2012

27th July

Devices running the Android O/S made up more than half of all smartphone sales in Australia in Q1 according to Kantar WorldPanel Comtech.



Marking Mag – Mobile First Article

Posted by AndrewJacobs in Blog, Featured. No Comments
Marking Mag – Mobile First Article

16th July

We’ll be doing regular posts on the Marketing Mag blog. Here is our first one on the importance of thinking mobile first. Smartphones and tablets have become our first screens for communication, entertainment and discovery. They are the first devices we reach for in the morning and the last we interact with before we fall asleep.



What You Need To Know About Rich Media Mobile Advertising

Posted by Emily Rogers (Freeman) in Blog, Featured. No Comments
What You Need To Know About Rich Media Mobile Advertising

10th July

We’ve been talking about Rich Media for a few years now. Now that smartphones and tablets can do everything (and more) that a PC can do, we are seeing a lot more Rich Media Mobile Advertising.  Rich Media is what makes mobile advertising interesting.



Australia To Get New Google Tablet – Nexus 7

Posted by Emily Rogers (Freeman) in Article Share, Blog, Featured. No Comments
Australia To Get New Google Tablet – Nexus 7

28th June

Google has announced their new tablet, called the Nexus 7. The Nexus 7 will be a smaller tablet that Apple’s iPad, and many commentators are actually calling it a competitor to the Kindle Fire, which is Amazon’s tablet device.